Introducing Jamie Durie x Gus* Modern | The Latest Sustainable Design Collaboration

Introducing Jamie Durie x Gus* Modern | The Latest Sustainable Design Collaboration

Introducing Australian Design Icon Jamie Durie as the Latest Gus Modern Sustainable Design Partner

We are thrilled to announce an exciting collaboration that brings together two powerhouses in the design and sustainability realm. Renowned Australian design icon Jamie Durie has joined forces with Gus* Modern, the Canadian furniture brand known for its contemporary style and commitment to eco-friendly practices. Together, they are developing new collections tailored for Australia and New Zealand, embodying their shared passion for sustainable living.

Jamie Durie, a household name in the design industry, expressed his enthusiasm for the collaboration, stating,

"I couldn't be more excited about our new partnership with Gus*. We have both been dedicated to producing sustainable furniture for over two decades, so it feels like a match made in heaven. I can't wait for you to see our new collection - watch this space."

Gus Modern Nexus Jamie Durie

Gus Nexus in Parliament Lake (Pictured above). Features 2 sustainable technologies; PET Cushion Fill & FSC Certified Wood.

Gus* Modern, founded over 20 years ago by like-minded friends in Toronto, has become synonymous with modern furniture that seamlessly blends contemporary aesthetics with mid-century influences. What truly sets Gus* Modern apart is its unwavering commitment to sustainability. The brand prioritizes the use of eco-friendly materials throughout its manufacturing process, ensuring their furniture leaves a minimal environmental footprint.

The Gus* Modern collection incorporates four cutting-edge sustainable technologies. First, their PET cushion fill is made from synthetic material derived from recycled plastic bottles, actively contributing to waste reduction and conservation efforts. Second, the brand offers Vegan AppleSkin™ Leather, a sustainable alternative crafted from recycled fruit fiber that mirrors the timeless appeal of natural leather. Third, the use of FSC®-Certified wood demonstrates Gus* Modern's dedication to responsible forest management, supporting the preservation of our planet's vital ecosystems. Lastly, the brand utilizes a 0% VOC certified wood finish, an all-natural and environmentally friendly product that prioritizes the health and well-being of both consumers and the environment.

The addition of Jamie Durie to the Gus* Modern team as a sustainable design partner elevates this collaboration to new heights. With numerous international awards under his belt and a renowned author on sustainable design, Jamie Durie brings his wealth of expertise and passion to create furniture collections that epitomize style, functionality, and environmental consciousness.

COME & MEET JAMIE DURIE

You will have the opportunity to meet Jamie Durie at the Gus* Modern stand (F42) during Decor + Design, taking place on Friday, 14th, and Saturday, 15th July.

Come see Gus Modern at Decor and Design July 2023

On Friday & Saturday, he will deliver a talk at 11:30 am, shedding light on his unwavering commitment to sustainability and providing an exclusive sneak peek into the upcoming Jamie Durie x Gus* Modern collection. Get your tickets here.

The collaboration between Jamie Durie and Gus* Modern will culminate in the release of an exciting new Jamie Durie x Gus* Modern sustainable collection later this year. We cannot contain our excitement and look forward to unveiling this innovative and eco-friendly furniture range in the coming weeks. Stay tuned as we embark on this journey towards a more sustainable and stylish future.

Explore the current Gus* range, in stock and ready to ship here.

Mco Living Gus Modern Jamie Durie